Graphic Language
Our CMC Connect visual language is the dynamic vision of an inter-connected future. It expresses how we can realise potential by connecting our technology with your vision.
Art Direction
Our art direction is reflective of two key pillars, the potential that we offer through our services and technology, and the realised, a tangible outcome from working with us.
Supergraphic
Our brand is underpinned by type-based supergraphic. This gives a sense of dynamism and modernism, through movement and scale.
This graphic can be previewed on the homepage of this site and our CMC Connect homepage. The marquee can appear on Navy or Cool Grey.
Icons
Our icons are derived from our visual language, directly correlated to our core services. Through a simplified 2D/3D graphic we depict an abstract concept of Technology, Partnerisation and Liquidity.
